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Professor Joel Pearson

Professor Joel Pearson

Professor
Science
School of Psychology

Joel Pearson is the world’s first Neuro Futurist, neuroscientist, author, Director of the Future Minds Lab, Deputy Director of Human Readiness at the UNSW AI Institute, and an ARC Future Fellow at the University of New South Wales. He initially studied art and filmmaking at the College of Fine Arts before turning to the scientific mysteries of human consciousness and the complexities of the brain. He is a prolific public speaker, writer, and world expert in Intuition, the psychology of AI, mental imagery, and Aphantasia. His debut book, The Intuition Toolkit: The New Science of Knowing What Without Knowing Why, was published in 2024. His pioneering research has significantly altered our understanding of intuition, the human imagination, aphantasia, and the psychological impact of AI on humanity. He is now helping companies prepare for the disruptive change of the AI revolution.

For More, See https://www.profjoelpearson.com/
E-mail
jpearson@unsw.edu.au

Joel has obtained over 3m in Cat 1 funding, and received 12 years of NHMRC fellowship support. 

https://www.profjoelpearson.com/publications

While your competitors scramble to implement AI, they're missing the most critical factor that determines success or failure, the secret source to AI success: the human side of technological transformation. The organisations that thrive won't be those with the most advanced technology, they'll be those that best understand the psychological complexities of the AI revolution. Professor Joel Pearson is the world's leading Neuro Futurist, combining cutting-edge neuroscience with practical business strategy to help leaders navigate this unprecedented challenge.

Joel is a rare breed: a neuroscientist, psychologist, and bestselling author who went to Art school before translating complex brain science into actionable frameworks that drive measurable business results. His unique background, from art and filmmaking to earning a Ph.D. in Neuroscience, enables him to approach organisational challenges with both creative insight and scientific rigour. Joel hosted the popular ABC Sydney radio show "The Brain Box," blowing people's minds about their minds.

Fortune 500 companies, including Google, KPMG, Macquarie Group, Pinterest, Miro, Lexus, and Pixar have engaged Joel to prepare their leadership teams for AI-driven transformation. His audiences consistently report improved change management outcomes, reduced transformation resistance, and clearer strategic direction for human-AI collaboration